- Part 4

The Ins and Outs of Cultural Events: We’ve Done The Homework So You Don’t Have To

It is all very well offering cultural events and weddings but you need to have done your homework in order to know what to expect and more importantly, what to offer. Being able to discuss such topics in initial meetings will demonstrate a certain empathy for different customs that will definitely bare you in good stead when finalizing business. The key is not to be false in your actions. Don’t offer cultural events just for the money it may ...

Remove the Blinkers!

Being versatile is the only method of survival in our corporate cutthroat world. Event Managers and Event Planners always need to be on the look out for what is trending, search for the innovative factor that will give the edge over competitors and find ways in which to drive company inspiration and creativity forward while gaining both corporate and public respect. As an Event Manager, Planner or Coordinator, the key is always to ensure that the blinkers have been removed ...

Common Courtesy : The Quibbles and Qualms (The do’s and dont’s of the corporate world)

It is surprising how big the difference is, between the common courtesy we expect, what we receive and what we in turn, give back. Despite a certain unwritten common courtesy that underlies the corporate world, why is the simple act of being courteous so often found to be severely lacking when it plays a big part in company and client liaison? How is it that the misdemeanour of offering poor customer service is so evidently rampant, even though the act ...

Above and Beyond

It is always important to set clear goal posts and although they do have to be realistic with regards to time frame and budget, endeavour to look for innovative ways to enhance your events and challenge your creativity. What you put into an event in terms of organised planning, effort, time and creativity will determine your achievements. Motivate yourself to continuously set your sights high but don’t always expect everything to be perfect. If something doesn’t turn out exactly how ...

Well Said!

Trade shows, conferences, meetings and events all need marketing material of some sort such as banner stands, desk-top displays, easy to navigate websites, leaflets, business cards and brochures. You may need more than one of these but whatever the event may be, you need to promote your product and/or services to maximum potential. While everything has to adhere to a budget, three things are key: being able to get the best quality for the budget you have been given, use ...

The 5 Important P’s, Planning Prevents Piss Poor Performance – Part II

Meetings Well-focused, well-organized meetings are essential. It is always good practice to have a clear agenda to follow and to email this out in advance so the invitees can prepare accordingly. Try, however, not to address too many things in one go or allow the meeting to digress too far from the pre-determined topics. Lengthy meetings do not necessarily achieve more and unproductive meetings are annoying in that they are a total waste of time. While it is important to ...

The 5 Important P’s – Part 1

Planning prevents piss poor performance Of course it would seem logical to plan well in order to avoid disaster but it is astounding how many events take place that are either poorly attended because a concise marketing strategy was never properly implemented or the event is utter chaos because somewhere along the line, someone dropped the ball. Keeping the 5 famous P’s: Planning Prevents Piss Poor Performance in mind when arranging any event, however big or small, will always keep ...

Last Minute Madness: The Little Things So Easily Overlooked

Arranging an event requires a significant amount of patience, a calm demeanour and a series of check sheets to ensure nothing has been forgotten. There does however, appear to be a significant trend where the following ideas, more often than not, seem to escape the “to do” lists. The Tiny Tots Working with children can always be a challenge, as I am sure any parent will be more than happy to tell you. Whereas teenagers are pretty much able to ...

Fiona

Following a University degree and a drastic career move, Fiona Warren-Bassett soon found herself rapidly moving forward in the events and PR world. Enjoying the change of direction, Fiona went on to further her Event Management experience, spending 6 years working for a renowned cruise line company. Having travelled extensively and been actively involved in many events and weddings, Fiona has since returned to land and has successfully launched her freelance writing and PR career.

Joined 5/7/2012